Clean Link Best Practices for Reddit

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Updated: 2026-03-16

Using clean links is essential to avoid instant removals or stripped URLs when posting on Reddit. Many subreddits and Reddit’s own filters automatically block or remove certain types of links. 1. Remove Tracking Parameters Do not include parameters like: utmsource, utmmedium, utmcampaign ref, refid, via Any similar tracking or affiliate tags Example: ❌ ✅

Using clean links is essential to avoid instant removals or stripped URLs when posting on Reddit. Many subreddits and Reddit’s own filters automatically block or remove certain types of links.

1. Remove Tracking Parameters

• Do not include parameters like:
  • utm_source, utm_medium, utm_campaign
  • ref, refid, via
  • Any similar tracking or affiliate tags
• Example:

❌ https://example.com/product?utm_source=facebook&ref=abc123

✅ https://example.com/product

2. Use Direct URLs

• Always use the main, official page link rather than shortened or redirected versions.
• Avoid:
  • Link popular shorteners (bit.ly, tinyurl, etc.)
  • Redirecting URLs ( Only if the redirection is 301 and not 302)
• Example:

❌ https://bit.ly/3abcxyz

✅ https://example.com/article

3. Avoid Affiliate or Referral Links

• Many subreddits ban affiliate/referral links entirely.
• Using affiliate links always comes with a risk of removal since Reddit is getting very strict and good at detecting affiliate links.
• If you're using an affiliate link, make sure you do a 301 permanent redirection than a 302 temporary redirection. (Comment removal is less this way)

Tip: Clean links not only reduce the risk of removal, but they also look more trustworthy to Reddit users.